The Orangeblowfish

The Orangeblowfish

Shanghai, Guangzhou, Hong Kong, Sydney

Main Introduction

The Orangeblowfish is an independent creative agency with teams across Asia pacific: Shanghai, Guangzhou, Hong Kong and Sydney. We are creative brand strategists who leverage art, storytelling, space and technology to amplify brands. Our belief is that creativity has no boundaries. We partner with start-ups and Fortune 500 companies across the globe to produce uniquely crafted creative branding strategies, customized brand installations, brand experiences, digital marketing campaigns and more.

Siu Tang

Founder & Creative Director

The Orangeblowfish

It all happened in 2011.  My wife and I had just returned from a Habitat for Humanity International trip. We went on a five-day adventure to build a home for a family of four in Cambodia. Coming back, I felt motivated, inspired, and wanting to do more. Waking up and dragging myself to work was painful.  I had been in the same company for almost 10 years and climbed the ladder to a senior position, but I no longer felt the need to work just for a paycheck.  With the encouragement and support from my wife, I quit my corporate job, and started pursuing my passion – art.

Thus, The Orangeblowfish was born.

Within six months, I booked my first client – Kommune – a funky restaurant and bar in Taikang Lu, Shanghai. I initially started doing interior wall art design and installations for cafes, bars, restaurants and offices. I also participated in community art projects like DAFF, Surge, The Rotary Club and more.  Within the first two years of my operation, I completed over 2000 client and personal projects covering a mix of brand strategy, graphic design, and interior wall art.

In 2014, we expanded into a three-person team and moved into our first office in Shanghai. Today we are a global team of brand strategists, story tellers and artists serving start-ups and Fortune 500 companies across F&B, beauty, retail, luxury B2B sectors on a global scale. We’re proud that the work we do, and the company culture we have created, motivates our team and clients to continue choosing to partner with us, and believing in what we do.

As my favourite saying goes, Go Balls Deep! If we do something, we go all in and we must do it well. Otherwise what’s the point? Don’t you agree?


Branding & Creative, Strategy & Planning, Content Development, Digital and Email marketing, SEO/SEM

Focus Industries:

F&B, Beauty, Retail, Luxury, B2B


English, Chinese

Year Founded:


Company Size:

11-50 employees